Frontline Marketing, Management, and Economics Journal is an open-access platform committed to fostering the exchange of knowledge, ideas, and insights in the dynamic fields of marketing, management, and economics. Our journal serves as a bridge between academia and industry, promoting a holistic understanding of these disciplines by bringing together cutting-edge research, practical applications, and real-world experiences.

Our Mission

At Frontline, we believe in the power of knowledge to drive positive change in the world. Our mission is to create a collaborative space where academics, professionals, and thought leaders from around the globe can come together to explore, discuss, and shape the future of marketing, management, and economics. We are committed to promoting open access, inclusivity, and excellence in research.

Scope and Focus: Our journal covers a wide spectrum of topics within marketing, management, and economics, with a focus on multidisciplinary approaches and their practical implications. We invite contributions from scholars, practitioners, and thought leaders worldwide to explore the following areas:

  1. Marketing Strategies:

    • Consumer behavior analysis
    • Brand management
    • Digital marketing trends
    • Market segmentation
    • Marketing ethics and sustainability
  2. Management Innovations:

    • Leadership and organizational behavior
    • Strategic management
    • Human resource management
    • Change management
    • Innovation and entrepreneurship
  3. Economic Insights:

    • Macroeconomic analysis
    • Microeconomics and market structures
    • International trade and finance
    • Economic policy and development
    • Behavioral economics

Submission Guidelines: We welcome original research papers, case studies, reviews, and theoretical articles that contribute to the advancement of knowledge in our focus areas. Manuscripts submitted to the Frontline Marketing, Management, and Economics Journal should meet the following criteria:

  • Originality and relevance: Submissions should present novel insights or practical applications in the fields of marketing, management, or economics.
  • Quality and rigor: Manuscripts should demonstrate methodological rigor, sound research design, and robust analysis.
  • Clarity and impact: Articles should be written in clear and concise language, ensuring accessibility to both academic and non-academic readers.
  • Ethical considerations: Authors are expected to adhere to ethical guidelines and standards in research and publication.

Open Access: We are committed to making high-quality research freely accessible to all. This ensures that our knowledge reaches a broad and diverse audience, fostering greater innovation and understanding.

Global Perspective: We welcome contributions from researchers and practitioners worldwide, promoting a global perspective and diversity of thought.

Review Process: All submissions undergo a rigorous peer-review process, conducted by experts in the respective fields. This process ensures the quality and credibility of the published content. Accepted articles are published online, and accessible to a global audience without any subscription fees, ensuring open access for all.

Why Publish with Us? Publishing your work in the Frontline Marketing, Management, and Economics Journal offers several advantages:

  1. Global Reach: Your research and insights will be accessible to a worldwide audience, increasing the visibility and impact of your work.

  2. Interdisciplinary Insights: Our journal encourages cross-disciplinary collaboration, providing a platform to bridge the gap between theory and practice.

  3. Ethical Commitment: We uphold the highest ethical standards in research and publishing, ensuring the integrity of the content we publish.

  4. Accessibility: Open access means your work can be freely accessed, promoting knowledge dissemination and engagement.

  5. Community Building: Join a diverse community of scholars, practitioners, and enthusiasts who are passionate about advancing the fields of marketing, management, and economics.

The Frontline Marketing, Management, and Economics Journal is committed to advancing knowledge and promoting practical applications in these vital fields. Whether you are a researcher, educator, or industry professional, we invite you to join us in this endeavor by submitting your work, engaging with our content, and contributing to the growth of these disciplines. Together, we can bridge the gap between theory and practice and drive innovation in marketing, management, and economics.