NICOLA PATZELTA. UNLEASHING THE CONTAGIOUS POWER OF EFFORT: EXPLORING THE CONTINGENCIES OF EFFORT CONTAGION IN NEW VENTURE MANAGEMENT TEAMS. Frontline Marketing, Management and Economics Journal, [S. l.], v. 3, n. 07, p. 06–10, 2023. DOI: 10.37547/marketing-fmmej-03-07-02. Disponível em: https://www.frontlinejournals.org/journals/index.php/fmmej/article/view/391. Acesso em: 18 sep. 2025.